An overview of consumer packaged goods (CPG) and how to position your brand for success, from communicating your brand's story and attributes to choosing an appropriate distributor and what to expect if you decide to launch your product in Canada.
Experts from different business sectors and backgrounds will provide essential information on the new challenges, trends and opportunities in the Canadian market. COVID-19 is redefining the way we approach different markets for each sector and company; Canadian consumer habits are changing to meet new standards.
Food sales represent 81% of retail sales, followed by alcoholic beverages at 19%. Learn how your brand will compete in the North American market.
You will learn about Canadian social norms and business practices to avoid awkward and rude behavior. Learn how to succeed in Canada!
Why is Paris the only French city to appear in the top 10 favorite international destinations for many Canadians?
Exporting is a lever for growth and profitability for companies, but it is important to find the right market.
COVID-19 has redefined grocery shopping in many ways. The industry and consumers are adapting to a new reality.
What logistical and financial assistance is available to make the decision to embark on an adventure in Canada?